No matter what services can be provided; a catering company’s success relies entirely on its customers. This is why attracting customers is a priority for all companies and business. For those who running a catering service, there are several ways through which you can do this.
1 .Make quality your priority
Word-of-mouth plays a large role in attracting customers. If you make quality a priority and ensure that your customers have the best experience they can, they will remember it and suggest your services to a friend or family. This can spread and bring in a stable crowd of customers. One way to help improve your services is by purchasing a bulk of hospitality supplies, so that you are always prepared for anything unexpected.
For any new business, advertisement is vital in order to ensure customers walk through their doors. Getting your catering service’s name out there should be at the top of your list. You may choose to advertise through billboards or television adverts, or even by setting up platforms on social media such as Facebook, Twitter or Instagram.
The amount you charge can be the deciding factor between a customer hiring your services and a customer walking away. Earning a profit is important, but make sure that your costs aren’t so high that it turns customers away. Set your prices according to your business’s reputation. For example, a business known for being reliable can get away with a slight raise in their prices because their customers are sure that they’ll get their money’s worth.
By taking these factors into consideration, you can greatly increase the number of customers you receive.